Our team was very moved by the plight of the Rohingya, particularly the children who make up such a huge percentage of the refugees and who have experienced atrocities no child should witness.

We wanted to do something about it and asked Ogilvy to help us make a positive difference in the short term and drive real change longer term.

Andy Lennard, Founder of Texel Foundation, said, “It’s all about the children and their present suffering. If we do nothing then we are complicit in their pain. Texel Foundation, by commissioning this film, wants the world to be aware of this tragedy and BRAC is the NGO we know that could help them best, having worked on the ground since the crisis started.”

The Rohingya urgently need your support. To find out more and to donate please go to: http://response.brac.net

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